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LES MERIES · BRAND KIT · 2026

Les Meries

Made for moments together

Les Meries logos, seal, colors, typography and usage assets.

Download brand kitZIP · SVG, PNG, colors and usage guide

Name

Les Meries is the French plural of a Turkish woman's name: the Meryems, the Maries. Merie is a variant of Marie, and it also echoes "les mariées" (the brides) and the English "merry". Say "lay meh-REE". One girl is a Merie; the whole group is Les Meries.

Logo

Transparent logo for placing on other artwork:Espresso SVGEspresso PNGBlack SVGBlack PNG

Seal

Our second mark: a double ring reading "LES MERIES · İSTANBUL" around a handwritten M. Use it in small square or round spaces such as profile pictures, labels, box seals and stickers. It never replaces the main logo.

Color palette

Ivory

#FDF9F4RGB 253, 249, 244

Champagne

#E6D7C6RGB 230, 215, 198

Taupe

#C9B7A3RGB 201, 183, 163

Mocha

#8E745ERGB 142, 116, 94

Espresso

#3F2F25RGB 63, 47, 37

Butter Yellow

#E9BA62RGB 233, 186, 98

Bubblegum Pink

#E9A0B8RGB 233, 160, 184

Typography

Editorial headlines and tagline

Playfair Display

400 / 500 / 600 · italicOpen font
Body text and interface

Montserrat

400 / 500 / 600Open font
Short handwritten accents

Italianno

400 · Russian and Ukrainian handwriting: Marck ScriptOpen font
EDITORIAL · SOCIAL · TOGETHER

Visual language

Girl band energy: shared moments, distinct personalities and scarves worn in hair, at the neck or on the wrist. Use warm evening light, close portraits, textured paper, photo edges and a few handwritten notes. Preserve the product's pattern and color.

Made for moments together.

Usage principles

Leave clear space at least the height of "LES" around the logo, and one tenth of the seal width around the seal. Use the logo at a minimum of 140 px on screen and 24 mm in print; below that, use the seal.

Do not stretch or rotate the logo, add shadows or outlines, or introduce new colors. Never drop "LES", and do not place the logo and the seal side by side. Do not place patterns inside the logo.

Use Espresso on Ivory for body text. Use Mocha on large areas, and Butter Yellow and Bubblegum Pink as small accents, never for small body copy.

Brand voice

The voice of a group of friends: warm, social and specific. Speak as "we" and always lead with a moment. Avoid sales language; state materials, quantities and delivery clearly.

Made for moments together
LES MERIES · PACKAGING

Packaging examples

This image is a concept example for project-specific packaging and presentation. Boxes, cards and other details are agreed during the quote stage.

Packaging examples

Logo and seal SVGs are outlined vectors and need no fonts; PNG files have transparent backgrounds. Validate print colors with your supplier using a proof.